Brand & identity
Investor & community one pager
Unstoppable · 2023 · Investor one pager · print + digital
Philosophy, key features, tokenomics and roadmap arranged on one sheet, held together by the magenta and indigo brand gradient.
8
Token allocation buckets made legible at a glance
1 sheet
Single source of truth for community and allocators
Modular
Roadmap swapped per quarter without redesign
The work
Fair launch fundraising meant the same document had to convince crypto native community members and more traditional allocators, with no presale deck to hide behind.
The sheet uses hexagonal brand shapes and the gradient to split narrative from numbers: mission and features on the left, philosophy, tokenomics donut and roadmap on the right. Token allocation is labelled directly on the chart so nothing needs a legend.
Built as a master file with swappable roadmap and allocation modules, then adapted for print, Telegram and the website footer download.
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